Website Analysis and Reporting
Running online marketing campaigns without website analysis is like playing darts in the dark. You need information and feedback, so you can reach your target. CRS uses the latest online marketing tools to evaluate your website’s performance and then create easy-to-understand reports, so you can make informed decisions. Our regular website analysis and reports not only tell you how your online marketing campaigns are doing, but they are also powerful market research tools. Our reports can tell you:
• What people are searching for online related to your business,
• How they found out about your website,
• Which campaigns to invest in and which to ‘turn off’,
• Whether your product/service offerings match what consumers are searching for.
The following are example of our analysis and reporting activities:
Baseline Report – We look at the overall traffic, visitor behavior and link popularity to determine which website metrics should be tracked over time.
Website Analytics Tool Setup – By implementing a web analytics program on your website we can capture relevant information which forms the basis of CRS’s monitoring and will drive improvements to your website.
Ongoing Website Reporting – On an ongoing basis CRS monitors the quality of your website content, marketing effectiveness and visitor behavior by evaluating your website’s key metrics. We then summarize this information and report to you with custom reports.
Please Contact CRS today if you are interested in tracking your website’s ROI.
Did you know?
In a 2010 Forrester Research study they found over 46% of Retail Sales were influenced by Online Research.
Contact to discuss your Multi-Channel Marketing needs today.
