Why some retailers shine with their POS software

We have been installing and supporting retail software for a long time now, and we have had the pleasure of working with many companies during our almost 30 years in business. During that time, we have seen companies thrive with their POS software while others barely use theirs. Here are 5 ways to excel with…

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7 Tips to Sales Success

7 Tips to Sales Success #1:  Building the “Buyer-Seller” Relationship.  You need to develop a better understanding of the buying process that customers actually follow – the real decisions they make, and when they are made. Then you need to match your sales process with the customer’s buying process.  When this is done, you begin…

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Are you over-invested?

Are you over invested? I was recently reminded of the concept of “Sunk Cost Bias” and how this state of mind is so relevant to how we sometimes function as retailers. Sunk Cost Bias is when our decisions are tainted by the emotional time, effort and in many cases money we have put into a…

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