Building relationships with your vendors
One of the key things we train our planning clients to do is to start creating a winning relationship with their vendors. Remember, YOU as the retailer are your vendors’ customer! Many retailers feel that they do not have much power with their vendors and are not aware they can ask for more from the partnership. Just as customers support your business by shopping in your store, you support the vendor’s business by carrying their product in your store. So start the conversation!