“Can I help you?” is a common greeting when entering a store. What is the difference between this and “Thank you for coming in! What brings you here today?”. What tells us more about the customer’s needs? Which gives the customer that experience they remember? The art of the opening line in the sales process should […]
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Wanted: The Perfect POS System Ask any successful retailer and they will tell you how important it is to find the right POS system for your business. But where do you start? How do you find that perfect POS system for your business? Easy! Just follow these 4 steps and get that important to-do checked […]
“Where did my cash go?” Raise your hand if you’ve ever been left wondering where your cash went after reading your year-end Profit & Loss (P&L) statement. If this situation sounds familiar, don’t worry—you’re not alone. P&L statements show profit, but do not tell the whole story about your cash, which is an important indicator […]
OK so I’ll be the first to admit it…I have OCD tendencies. After working in retail for well over ten years I can no longer “shop” as a regular customer. Instead the first thing I do when I walk into a store is to critique it. I look at the store layout, the merchandising and […]
The Best Shopping Experience EVER!! Someone asked me the other day what was my most positive shopping experience? Now you think it might take me a minute to come up with what my most positive shopping experience in my entire life has been? However it popped into my mind right away, and it truly has […]
The definition of Happy might be one of the most debated subjects in the history of mankind. Perhaps the challenge in finding a universally acceptable meaning is what makes Happy or Happiness so special. Whether you believe Happy is a state of mind or an emotional response it is undeniably better to spend more of […]
Do you want to CLOSE more sales this Christmas season? For our WEALTHY RETAILERS, closing a sale will always begins with a great opening – the greeting!! GREETING and ENGAGING customers effectively and appropriately is often our biggest challenge on the sales floor. For some reason we get lost in our own world and forget just […]
The old saying “Retail is detail” rings loud and true especially during the holiday season. The holiday season can be the time of year when store maintenance is over whelming, updating signage, and creating new displays can be time consuming, stocking and restocking can become tedious. At the same time customers are in a rush […]
Tis’ the season…. Where most retailers either breakeven or become profitable for the year! As we go into holiday season many of my clients have been asking me about ways they can promote themselves and compete against the BIG BOX retailers and their continuous stream of massive sales. As an independent retailer we know that […]
Surviving the retail Christmas shopping season doesn’t have to be difficult. Here are our top 5 tips to help retailers get through it easily. Train your staff Few investments pay greater dividends than retail sales training. Take time prior to the rush to train your staff on handling stressed customers, stock lookup, gift wrapping and […]